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PBS Retail Research Your products under constant control. Monitoring of the state and distribution methods of consumer goods, verifying a products’ presence and... PBS Brainstorm Creativity stimulated. Trust your consumers, be inspired. Let them create new products and services, the ones they dream about. We... Omnibus PBS Omnibus PBS is a quantitative research done with direct interview method, done repeatedly every two weeks – on the All-polish representative group of 1060 Poles aged 15 and older...
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P & PMarket and public opinion reserchers use advanced technologies of data collection (CATI, CAPI, Internet). Though traditional technology of data collection with the help of printed questionnaire (Pen&Paper, PAPI) is still used, and in some cases it is irreplaceable. For example it is useful with audience research, when dozens or even several hundreds of people are filling in questionnaire simultaneously.
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Also in those projects, when respondents fill in the questionnaire by themselves P&P technique is often the only solution. Also necessity of making a lot of face-to-face interviews in the chosen region (like in one city) usually demands P&P technique application, because even those companies who have developed Copyright © 2004-2012 PBS
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