Omnibus PBS
Omnibus PBS is a quantitative research done with direct interview method, done repeatedly every two weeks – on the All-polish representative group of 1060 Poles aged 15 and older...
PBS Mystery Shopper
Customer service is now one of the key elements affecting a company's market position. In the era of blurred differences...
Advanced data analysis
Marketing is a complex issue. Market research provides a tool to introduce order into the multitude of variables and, first of all, make an assessment how these variables are related to one another…...
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Telecommunications
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Our extensive experience in telecommunications research illustrates the fact that the PBS has a 14% share in the turnover from research commissioned by the telecommunications industry (third place in the ranking of the Polish Society of Market and Opinion Research). Our researchers dedicated to this sector are experts who understand the great issues facing their industry, with great insight into services, offers and consumer trends.
We provide information about both the customer (B2C) and business (B2B). We specialize in advanced analytical quantitative research, particularly optimization (different types of conjoint analysis), the price and demand. We also periodically measure customer satisfaction and we explore the changing habits of consumers in this rapidly changing, competitive market.
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