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Quality of research
 Quality is a way of thinking, which cause application and search for the best solutions...
Omnibus PBS
 Do you need several quick answers to some questions you would like to ask of a representative sample of Poles and are you willing to share project costs with someone else? If so, Omnibus PBS is what you are looking for…...
Social and political research
Managers in the public sector, at the level of both national and local government, are increasingly aware of how to use market and opinion research…...
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Brand research
Generally, it is hard to imagine any exchange of goods in the history of human civilization that would not be underpinned by the symbolic processes which today we sum up under the concept of a brand. A brand is a subtle psychological mechanism which helps us to put our lives in order and organize our relationships with the world. From the earliest times when people started to exchange goods, they needed to employ some strategy to make their choices. Initially, that was most likely just the knowledge of who the other party to the exchange was. It is precisely this information about the origin of the goods (badge of origin) which lies at the heart of the symbolic process taking place in the modern consumer’s mind: what today we call a brand. Even when buying non-branded goods such as parsley or carrots we do not just go to any old shop but will try, if possible, to buy at a shop where we have already made repeated good purchases in the past and, perhaps, even know a bit about the origin of their produce.
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